Hey Gang! This week Rand talks to NetConcepts’ CEO, Stephan Spencer, about cloaking and redirection via black hat, gray hat, and white hat methods. This is pretty high-level stuff but incredibly interesting, even if it is of questionable Glegality (that’s Google Legality, heyooo!). Is it effective? It sure as hell can be. Will it get you into trouble? Well, only if you get caught I suppose, which is why Google is rumored to have the “Boser Tool” that they use to try and keep an eye out for this stuff.
Anyway, enjoy the video and happy holidays to all of you wonderful, beautiful folks! We’ll be back next week with another brand new Whiteboard Friday.
p.s. For those who may not be aware, Stephan’s blog was hacked this week – sorry about that, buddy 🙂
