seo

Whiteboard Friday – Complex Content Issues

Scott Willoughby

The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

Back in the studios fresh for 2009, we’re discussing ways to deal with complex content situations.

How do you deal with a very popular piece of content that must be available in several versions for your users (single-page, multi-page, downloadable, etc)? While not exactly a duplicate content or canonicalization problem, you could still suffer in the SERPs due to the division of links between the different versions.

Rand shows a solution we came up with for one of our most popular pieces of content, and it can work for you too.


SEOmoz Whiteboard Friday – Complex Content Issues from Scott Willoughby on Vimeo.

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